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Tuesday, March 17, 2015

Korea As The Most Popular Destination for Indonesian Tourists

Jakarta Globe, Press Release, Mar 16, 2015

From the past few years, Korea has been regarded one of the most popular tourist destination in Asia, besides Singapore and Malaysia.

According to OH Hyonjae, Director of the Korean Tourism Organisation (KTO) for Jakarta Office, in 2014, there were approximately 208,329 Indonesian tourists who visited Korea, which increased 10,1% compare in 2013, (189,189 Indonesian tourists). It cannot be inferred that Korea has been successfully strengthening it’s tourism potentials throughout the year despite of the other negative year-on-year growth faced by other countries.

From the Ministry of Tourism Indonesia website, it is shown that the number Indonesian tourist who went overseas in 2014 reached 7,899,069 people, which decreased (-) 0,93% compared with the number in 2013.

While there is a downturn in the overall Indonesia’s outbound market, the tourism industry in Korea continually shows a tremendous growth. This is due to the strong hype of K-Pop culture as well as the opening of the KTO Jakarta since 2011 that extensively market and promote Korean pop culture within the Indonesian society.

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