Want China Times, Xinhua and Staff Reporter 2014-05-03
With China on holiday for International Workers Day, tourist agency managers and sociologists want the country's tourists to learn to avoid embarrassing behavior.
Tourists pass the safety check at the Meridian Gate of the Palace Museum in Beijing, May 1. (Photo/CNS) |
With China on holiday for International Workers Day, tourist agency managers and sociologists want the country's tourists to learn to avoid embarrassing behavior.
Li Zhongguang
of the China Tourism Academy believes it is time for everyone to have a global
vision and think about the effects of their behavior on the world.
When the
economy was still planned, travel abroad was a luxury and subject to strict
government scrutiny. The chosen few who were endorsed to see the outside world
were either highly educated or very successful. These people were humble in
demeanor and acutely aware what were proper ways of behaving in foreign
countries, Li said.
Today, lots
of Chinese tourists can afford a trip overseas but their knowledge remains
deficient and many are unaware, or claim to be unaware, that some of their
habits are unacceptable to the locals they encounter, he said. "Chinese
travelers abroad are seen as loud, rude, self-centered and lacking in
self-discipline," Li said.
Zha Qizhi,
deputy chief of the Sanqing Mountain resort in Jiangxi province, agrees.
Tourists don't misbehave on purpose but are just unaware that their behavior is
unacceptable in other countries. "Tourists traveling abroad for the first
time lack cross-cultural communication skills. They assume things tolerated in
China are also acceptable in other countries," Zha said.
Talking
loudly in public spaces, spitting in the streets, ignoring lines and carving
names on ancient monuments are just as improper in China as anywhere else, but
people seem to get away with it here, he said. When you do that kind of thing
in a foreign country, it is completely unacceptable.
Since the
government wants to improve China's soft power and cultivate a cultured and
friendly national image, Chinese tourists have become a laughing stock around
the world, symbolic of the whole country, Zha added. "Chinese people are
polite, hospital and thoughtful hosts, and now they need to learn to be good
guests," he said.
Mass
outbound tourism is still new in China. It was not until 1999 when the country
enforced a seven-day National Day holiday that average members of the public
started traveling on a large scale.
The purpose
of enforcing the holiday was to boost tourism and consumption. Few people at
that time expected the kind of engagement that the average Chinese person has
with the outside world now, said Li Zhongguang.
China now
has 150 countries and regions as its outbound tourism destinations. In 2013,
nearly 100 million overseas trips were made. In 2014, 110 million Chinese
tourist are expected to travel abroad.
With the
mocking publicity given to inappropriate behavior by tourists abroad, the
government and legislators are all too aware of the importance of teaching the
public a lesson in manners.
Last
October, the country's first tourism law came into effect, requiring tourists
to observe public order and respect local cultures. In April, the China
National Tourism Administration and the State Administration for Industry and
Commerce jointly issued an upgraded model contract in accordance with the new
tourism law. The contract stipulates for the first time that travel agencies
have the right to terminate contracts if tourists are involved in illegal
activities or break social ethics, no matter whether at home or abroad.
Wang Ming,
manager of Jiahua Cultural International Travel Agency, welcomes the new
contracts. "Tighter legislation and contracts show resolve to improve
tourists' behavior but implementation is essential," he said.
Wang
believes that news reports and criticism of uncivilized behavior are necessary
for tourists to reflect upon their habits. "I think many more tourists
have realized that the rest of the world is largely depending on them to get to
know China, and they are changing," he said.
"I
believe with more Chinese getting in touch with a foreign culture through
travel, positive change will happen, but changing people's behavior is not an
easy task," Li Zhongguang said.
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The
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Hong Kong passersby who surrounded
and
photographed them for letting their daughter
urinate on the street. (Photo/CFP)
|
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